Andrew & Williamson’s Amalia Lommel has been deeply involved in agricultural human resources issues during her 24 years at the company. As the Director of Social Responsibility, she's helped lead cultural change initiatives as well as the company's involvement with EFI and Fair Trade USA. A&W grows berries in California and Mexico and grows tomatoes and cucumbers in Mexico. Amalia shared with us some of the insights she's gained as A&W blazes new trails in human resources management.
The Net Promoter Score was introduce by Fred Reicheld in 2003 after several years of customer satisfaction research. Reicheld found that not only could you reduce your customer satisfaction surveys to a single question, but you could also use it to predict growth. “In fact, in most of the industries that I studied, the percentage of customers who were enthusiastic enough to refer a friend or colleague—perhaps the strongest sign of customer loyalty—correlated directly with differences in growth rates among competitors.”
The Agricultural Guestworker Act (AG Act or H2C) would replace the H2A program and allow an additional 500,000 non-residents to work year-round on US farms and ranches. “The cap will cause shortage of 446,000 ag workers per year. Settled out farmworkers will be forced to become temporary visa workers and not have a path to citizenship, and E-verify will be instituted without a way to get supplemental workers to meet shortage," said Mike Gempler, Executive Director of the Washington Growers League.
On Saturday, as sexual harassment continued to make national headlines, the Yakima Herald brought the issue home to the agricultural community in WA state. The article pointed out the challenges with farmworkers reporting harassment, and mentioned some resources for prevention.
With seventy-one percent of victims deciding that the risks of reporting sexual harassment outweigh the benefits, employers have a challenge on their hands.
With a new bombshell dropping nearly every day implicating celebrities, politicians and business leaders in sexual harassment, employers may be starting to break a sweat.
Agriculture isn’t exempt. In fact, female farmworkers are especially vulnerable with 60 percent reporting having experienced sexual harassment. And ag employers are equally liable. In 2015, $17 million in damages was paid to five farmworkers in Florida who had accused their supervisors of rape and harassment.
A report in Rural Migration News describes the four strategies agricultural employers are using to address the labor shortage: satisfy, stretch, substitute, and supplement.
The number of undocumented workers in the US rose from 4 million in 1995 to 8 million in 2007. After 2007, unauthorized border crossings slowed dramatically, and the undocumented workforce stopped expanding and started contracting. Ag workers are lost to city jobs, construction jobs, retirement and returning back to their countries of origin.
As of April 2017, only six states in the US report average farmworker wages below $12/hour--AR, LA, MS, GA, SC and AL. This USDA wage survey data includes field workers, livestock workers, and other roles like tractor drivers. For all farm labor, the US average is now $13.23/hour.