We founded Ganaz because we're passionate about creating win-win programs for farmers and farm workers.

Mission: Ganaz builds well-being and prosperity for workers and industry by harnessing the power of information exchange to promote good jobs, thriving workplaces and healthy communities.

Hannah Freeman, Co-Founder

Named a “Rising Star” by the Produce Business Magazine in 2016, Hannah led the development of the Fair Trade produce market in the U.S., working closely supermarket executives, brands, growers and farmworkers from Colombia to Canada. She has an MBA from Portland State University and a B.A. in Sociology and Latin American Studies from Seattle Pacific University. 

Sri Artham, Co-Founder

A former management consultant at Deloitte specializing in growth strategy, Sri led the Consumer Package Goods division of Fair Trade to 39% annual growth between 2012 and 2016, expanding with large CPGs brands and farmers from the Ivory Coast to the Philippines. He has an MBA from INSEAD and a degree in Systems Design Engineering from the University of Waterloo.

Mary Jo Cook, Board Chair

CEO Pacific Community Ventures, Former VP Clorox, Former Chief Impact Officer, Fair Trade USA. MBA, University of Chicago.

Matt Rogers, Board Member

Senior Global Produce Coordinator Produce Sourcing & Supply Chain Standards, Whole Foods Market. MBA, Babson College.

Rebekah Bastian, Advisor

VP Product at Zillow. MS Mechanical Engineering, UC Berkeley

Chris Himes, Advisor

Former SVP Salesforce. Managing Director Bristlecone Capital. MBA University of Oregon. 

Shashi Buluswar, Advisor

CEO Institute for Transformative Technologies. PhD from University of Massachusetts in Artificial Intelligence.